I know our churn rate, but I have no idea why people are canceling or which cohorts retain best.
Subscription Analytics That Reveal Why Customers Stay or Leave
Track MRR, churn, expansion, and contraction at the person level. Understand the behaviors that predict retention and build a subscription business on data, not hope.
$1 for 7 days. Full access. Cancel anytime.
Trusted by 10,000+ companies
Sound familiar?
Your billing system tells you the what - MRR went up, three customers churned, one upgraded. But it never tells you the why. You know revenue grew 4% last month but you cannot explain whether that came from better activation, lower churn, or a lucky enterprise deal. Without behavioral context, your subscription metrics are just numbers without a narrative.
Churn is the silent killer of subscription businesses, and by the time someone cancels, it is too late. The decision was made weeks ago when they stopped logging in, stopped using your core features, and started evaluating competitors. Your current analytics show churn after the fact but give you zero visibility into the warning signs that precede it.
You need subscription analytics that connect billing events to product behavior. When you can see that customers who complete onboarding within 3 days retain at 2x the rate of those who take 10 days, you know exactly where to focus. That is the power of behavioral subscription analytics.
What You Get
Click any feature to see how it works and what it can do for your team.
Up and Running in Days, Not Months
No data team required. Most teams see their first insights within 48 hours.
Install in Minutes
Add a single JavaScript snippet or connect via Segment. No engineering sprint required.
Configure With Experts
Your 1-hour onboarding call helps you define the events and funnels that matter for your business.
See Insights, Take Action
Build reports, discover patterns, and trigger campaigns - all from day one.
“After implementing behavioral cohort analysis, we identified the key activation events and reduced churn by 35% within six months.”
James Chen
VP Product, B2B SaaS Platform
The Subscription Analytics Toolkit
Starting at $99/month - $1 trial for 7 days
- MRR waterfall with five-component breakdown
- Cohort retention curves by any dimension
- Churn prediction and at-risk customer segmentation
- Expansion revenue and upgrade trigger analysis
- Activation milestone tracking and optimization
- Plan-level performance and migration analytics
- Unlimited team seats and shareable dashboards
2-Month Pricing Guarantee
No overage surcharges for your first 2 months after the trial. Track everything, find the right plan, zero risk.
Cancel anytime. No lock-in. Prices are indicative - talk to us for custom rates.
Frequently Asked Questions
Everything you need to know before getting started.
Ready to See What Your Data Is Hiding?
Start your $1 trial today. Full access, 2 months of surcharge-free onboarding, and a 1-hour expert call to get you set up.
Start Your $1 Trial