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Marketing Analytics

Accelerate growth by seeing what’s happening on your website and apps

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Is Kissmetrics right
for you?

  • You know your business needs modern analytics, and you want enterprise-level features at an entry-level price
  • You’re tired of metrics like bounce rate or time-on-site and you’re ready to make decisions based on actual user behavior

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Kissmetrics for SAAS

 

See which features and content are driving your site’s conversions.

  • Convert more trials into paying customers
  • Reduce churn
  • Generate more revenue per customer
  • Measure monthly recurring revenue by cohort
  • Lifetime value by customer type
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Kissmetrics for E-Commerce

 

Discover the characteristics that define your "big spenders" so you can market to them.

  • Easily integrate with Shopify
  • Optimize your checkout funnel
  • Increase new and repeat purchases
  • See lifetime value by category
  • Report on subscription revenue
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Compare Kissmetrics To Google Analytics

Your site is about people, not sessions. Your data should be too.
  • Tie data to a real person
  • See a user’s full customer journey across devices
  • Discover the drop-off points for every flow on your site
  • Go further than page views, bounce rates, and time-on-site
  • Get help from a real person, not just support docs
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If you don’t have behavioral
analytics, you need it!

  • You need to know which features are most valuable
    by tracking the defining characteristics of each person
  • Your customers are people, not website sessions
  • And your business depends on people coming
    back again and again

Helping over 10,000 companies grow since 2010
— $10 billion in transaction volume —

Customers Love Kissmetrics

Understanding the entire customer lifecycle in Kissmetrics – from discovery to purchase – is crucial for increasing our conversions.

TAYLOR COIL
Marketing Manager

Kissmetrics provided us the ability to track unique events and segment who the users are and what each user is doing. Google Analytics doesn’t allow that.

Alex Acker
Senior Manager, Marketing & Insights

We saw a 25% boost in trial engagement using Kissmetrics Cohort Reports. Kissmetrics showed us that with our redesigned trial wizard, new users were actively using the product earlier in their trial, and using more of the features in the product.

David Shackelford
Project Manager

“Insights from Kissmetrics drove a 30% lift in our conversions. All of our key customer behavior data lives in Kissmetrics, for both our product and our website.  We can quickly identify and take action on any roadblocks across our growth cycle. Kissmetrics is essential to Lucid Software’s growth efforts.

Spencer Mann
VP of Growth

As Featured In

The Lean Startup

By Eric Ries

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