Analytics that sets itself up,then answers you.

Most analytics counts pageviews. Kissmetrics tells you who became a customer, what they are worth, and which channel brought them.

Build your business intelligence layer for free.

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Track 100k events a month without a card, and see how we can radically improve your analytics stack starting today.

2008sinceAnalytics18 years of it9.6out of 10TrustRadius4.1out of 5Capterra4.1out of 5G2

Trusted since 2008 by 10,000+ growth teams

Microsoft
Airbnb
Unbounce
Pipedrive
AWeber
Segment
Carvana
Appcues
DocSend
Mailchimp
Intuit
Etsy
HubSpot
Stripe
Microsoft
Airbnb
Unbounce
Pipedrive
AWeber
Segment
Carvana
Appcues
DocSend
Mailchimp
Intuit
Etsy
HubSpot
Stripe

Ask it your most expensive question.

Ask

For E-commerce

Ask anything about your data…

And you can watch it happen.

Every event the moment it lands, with the person behind it. Drag it.

Connecting to the live stream

And watch traffic turn into customers.

The same events, read as a funnel. People cross to the next stage, or fall out of it.

None of that needed a developer.

This is the whole setup. It reads your site, installs its own tracking, works out what you sell, and builds the first dashboard.

Setting up acmestore.com0s
  1. Reading acmestore.com184 pages, 9 templates
  2. Tracking installedno developer, no tag manager
  3. 47 events coming inautocaptured from the live site
  4. Business type: E-commerceinferred from the schema
  5. Roles assigned to every eventproduct view, add to cart, checkout, purchase
  6. Workspace built6 metrics, 1 funnel, 1 dashboard
Events found0 of 47 shown
viewed productProduct view184,220
added to cartAdd to cart38,410
started checkoutCheckout14,905
completed orderConversion6,208
created accountSignup9,140

It captures the data itself

One snippet and Kissmetrics records every event on your site, resolved to a person across devices. No warehouse to stand up, no connector reading somebody else’s summary.

How tracking works

It configures itself

It reads the events that arrive, works out what kind of business you run, assigns a role to every event, and builds your metrics, funnel and dashboard before you touch anything.

See what it builds

Then you just ask

Ask in plain English. It writes the query, picks the fastest way to answer it, gives you the report, and saves the setup so the same question runs the same way next month.

Browse the reports

The questions you never got a straight answer to.

Which channel brings customers that actually stay?

Organic. It signs up fewer people than Google Ads and converts nearly twice as well, 21.3% to paid against 13.2%.

Signups by channel, with the signup to paid conversion rate for each.
Built by PerformanceSee how it works

Everything in one app, and all of it callable.

Every module below is in the product today. Ask the chat for it, build it by hand, or call it from the API. It is the same thing underneath.

KISSmetrics

Build your business intelligence layer for free.

Free to start, no card. Tracking, attribution and your first dashboard in under a minute.

Build your business intelligence layer for free.

https://