Our users connect dozens of marketing channels but we can't tell which product features keep them renewing year after year.
Product Analytics Built for MarTech Platforms
Understand how marketers use your platform. Track campaign creation workflows, integration adoption, and the power-user behaviors that predict long-term retention.
$1 for 7 days. Full access. Cancel anytime.
Trusted by 10,000+ SaaS companies
Sound familiar?
MarTech platforms are complex products with sprawling feature sets - email builders, campaign automations, audience segments, reporting dashboards, integrations. Your users touch different parts of the platform in wildly different ways, and aggregate usage metrics hide the patterns that actually matter for retention and expansion.
Your onboarding funnel looks decent on paper, but you suspect that users who skip key setup steps - like connecting their CRM or building their first automation - churn at much higher rates. The problem is you cannot prove it. Your current analytics shows you feature counts but not the causal chain from activation behavior to renewal.
You need analytics that let you map the entire marketer journey inside your platform, from first login to power-user status. You need to know which integrations correlate with expansion, which campaign types drive stickiness, and where your onboarding is losing the users who would otherwise become champions.
What You Get
Click any feature to see how it works and what it can do for your team.
Up and Running in Days, Not Months
No data team required. Most teams see their first insights within 48 hours.
Install in Minutes
Add a single JavaScript snippet or connect via Segment. No engineering sprint required.
Configure With Experts
Your 1-hour onboarding call helps you define the events and funnels that matter for your business.
See Insights, Take Action
Build reports, discover patterns, and trigger campaigns - all from day one.
“Kissmetrics showed us that new users were actively using the product earlier in their trial. That insight alone helped us optimize onboarding and drive a 25% boost in trial engagement.”
David Shackelford
Project Manager, Unbounce
The MarTech Product Analytics Toolkit
Starting at $99/month - $1 trial for 7 days
- Campaign creation funnel analysis and optimization
- Integration adoption and retention correlation tracking
- Behavioral persona segmentation and comparison
- Activation milestone tracking with time-to-value metrics
- Feature usage distribution and depth analysis
- Expansion revenue signal detection and alerting
- Unlimited seats for your product and CS teams
2-Month Pricing Guarantee
No overage surcharges for your first 2 months after the trial. Track everything, find the right plan, zero risk.
Cancel anytime. No lock-in. Prices are indicative - talk to us for custom rates.
Frequently Asked Questions
Everything you need to know before getting started.
Ready to See What Your Data Is Hiding?
Start your $1 trial today. Full access, 2 months of surcharge-free onboarding, and a 1-hour expert call to get you set up.
Start Your $1 Trial