Mailchimp says our open rate is 24% and click rate is 3.2%, but I have no idea if those clicks turned into actual customers.
See What Happens After the Email Click
Connect Mailchimp to KISSmetrics and finally measure the revenue impact of every email campaign, not just opens and clicks.
$1 for 7 days. Full access. Cancel anytime.
Trusted by 10,000+ companies
Sound familiar?
Mailchimp gives you excellent email delivery metrics - open rates, click rates, unsubscribes. But the story ends when someone clicks a link. Did that click lead to a signup? A purchase? A $10,000 annual contract? Mailchimp can't tell you, and that gap means you're optimizing emails for clicks rather than revenue.
KISSmetrics picks up where Mailchimp stops. When a subscriber clicks through from a Mailchimp email, KISSmetrics tracks their entire journey on your site - pages viewed, signup completed, features tried, purchase made. Every email campaign gets attributed to actual business outcomes, not just engagement proxies.
With this integration, you can also push KISSmetrics behavioral segments back to Mailchimp as audience segments. Send re-engagement emails to users who haven't logged in for two weeks. Send upgrade offers to power users. Target campaigns based on what people do, not just what list they signed up for.
What You Get
Click any feature to see how it works and what it can do for your team.
Up and Running in Days, Not Months
No data team required. Most teams see their first insights within 48 hours.
Install in Minutes
Add a single JavaScript snippet or connect via Segment. No engineering sprint required.
Configure With Experts
Your 1-hour onboarding call helps you define the events and funnels that matter for your business.
See Insights, Take Action
Build reports, discover patterns, and trigger campaigns - all from day one.
“We switched from aggregate dashboards to person-level tracking and saw a 28% increase in conversion within the first quarter.”
Sarah Mitchell
Head of E-commerce, Fashion Retailer
Everything You Need for Mailchimp Revenue Analytics
Starting at $99/month - $1 trial for 7 days
- Native Mailchimp integration with OAuth connection
- Email campaign revenue attribution
- Behavioral audience segment syncing
- Post-click funnel analysis
- A/B test evaluation by revenue outcome
- Behavior-triggered email automation
- Onboarding support for email analytics setup
2-Month Pricing Guarantee
No overage surcharges for your first 2 months after the trial. Track everything, find the right plan, zero risk.
Cancel anytime. No lock-in. Prices are indicative - talk to us for custom rates.
Frequently Asked Questions
Everything you need to know before getting started.
Ready to See What Your Data Is Hiding?
Start your $1 trial today. Full access, 2 months of surcharge-free onboarding, and a 1-hour expert call to get you set up.
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