Kissmetrics for SaaS
Kissmetrics is ideally suited for SaaS product and marketing teams because we give you the information you need to acquire qualified prospects, convert more trials into paying customers, and reduce churn.
Businesses that are in the
saas sweet spot
Most transactions
are on web or
mobile web
Between $30k/mo
and $1M/mo in
new MRR
Up to 2 million
monthly tracked
unique visitors
Kissmetrics For Saas
All the Features you need to Succeed
See your Key Metrics at a
Glance
- New trial starts
- New subscriptions
- Churns
- Trial to signup conversion rate
- Monthly recurring revenue
- Time to signup
- Time to new feature adoption
UNDERSTAND POPULATIONS
& COHORTS
- Track your power users and other key cohorts over time
- See how you originally acquired your most valuable users
- Identify your best customers
- Discover the features your power users use most
Detailed Customer
Activity Reports
- See which features are being used by which customer plans
- Track daily, weekly, and monthly active users
- Discover the most viewed pages on your site by your best customers
- Compare feature usage over time
- Identify what caused certain activities to rise or fall
- Review signups drilled down by plan, device, campaigns, and more
Know Your Revenue
- Know your lifetime value of customers by plan
- Churn rate of customers by segment
- Total customer count by week, month, or quarter
- See your new customers gained in Q1
See the Full Funnel
- Locate the dropoff points in your new visitor-to-trial-to-paid signup flow
- Discover the friction points in your onboarding funnel
- See which features help trial users convert most
- View conversion rate by marketing source
Advanced BI Reporting
- Query the raw data directly with SQL
- Generate exports to join with other data sources
- Identify DAU to MAU Ratio
- Identify what users do within five minutes of sign-up
HELPING SAAS BUSINESSES GROW SINCE 2010
